Linx

  • Adverts
  • Leaflets
  • Ezine
  • Branding

Linx

  • Adverts
  • Leaflets
  • Ezine
  • Branding

Linx

  • Adverts
  • Leaflets
  • Ezine
  • Branding

Linx

  • Adverts
  • Leaflets
  • Ezine
  • Branding
Linx advertising Linx leaflet Linx leaflet Linx ezine

The client: Linx

  • Linx Printing Technologies is a leading global provider of coding and marking machines and solutions

  • Manufacturing industrial inkjet printers offering date and batch coding for products and packaging across manufacturing industries.

The brief:

International advertising campaign

What we did:

Linx’s innovative new product required a dynamic and high profile international launch campaign.  Network put together a strategic communications plan to deliver the client objective of a high volume of responses from its B2B audience, distinguishing the product in a highly competitive market sector.

Network developed a strong corporate identity for the campaign including a branded ‘technology badge’ to represent the innovation involved. A full print and online advertising campaign launched the product to market, both in the UK and overseas, which included the translation of ads into five languages.

The campaign encompassed a full range of supporting collateral including brochures, direct mail, exhibition stand and promotional incentives.